IMAGINARII
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hello@imagi-narii.com · Fresno, CA
How we work

PROCESS

Learn, Plan, Build, Launch. A clear path from first call to long-term partnership.

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The method

No surprises. Just progress.

Our process comes from project-management and systems thinking, rewritten for normal people. Four phases, each ending in something you can see and sign off. You always know what is being built, in what order, and what done looks like, long before launch day.

01

Learn

We dig into how the business actually runs and who it is trying to reach, before anyone touches a design. Interviews, an honest audit, and a clear read of the market. Good work starts with the truth.

Typical duration
1–2 weeks
You leave with
  • Stakeholder interviews
  • Brand & site audit
  • Goals & success metrics
02

Plan

We turn what we learned into a clear, agreed plan: what gets built, in what order, and what done means. You see an itemized proposal and a dated schedule, and you sign off, before design begins.

Typical duration
1–2 weeks
You leave with
  • Strategy & sitemap
  • Itemized proposal
  • Schedule & sign-off gates
03

Build

We design and build in visible steps, so progress is seen along the way, never sprung at the end. A live preview from week one, weekly reviews, and components built to last. You watch it come together.

Typical duration
4–10 weeks
You leave with
  • Design & live previews
  • Built components
  • Weekly review checkpoints
04

Launch

We test everything, hand it over with plain-English instructions, and stay on to keep it running. Launch is a milestone, not a goodbye. Most clients move into a long-term partnership from here.

Typical duration
1–2 weeks
You leave with
  • QA & performance pass
  • Plain-English handover
  • Ongoing support

Sign-off gates

You approve before we move.

Cadence

Weekly reviews.

Handover

Plain-English docs and training.

FigmaNext.jsVercelJiraGA4Stripe

Process questions

Lightly, but at the right moments. We need one decision-maker who can sign off at each gate and an hour or two a week for reviews. We keep the asks small and specific.
We note it, price it, and you decide, in writing, before any work begins. Because scope is itemized up front, changes are a conversation, not a surprise on the invoice.
Usually. Most clients move into an ongoing partnership for upkeep, new pages and the next phase of the brand. There is no lock-in. You stay because it is working.
Weekly reviews, a live Vercel preview, and work tracked in Jira. You can check status any time without waiting on a status email.

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